Portfolio: GE Lighting
City of Light home page and interactive applications

I built GE Lightning’s business-to-business home page in the late 1990s (since replaced), working with Stein & Company Communications. This 3D city, also used in print materials, had clickable buildings leading to zoomable 3D scenes showcasing different lighting applications.

I also designed and programmed a range of accompanying interactive materials, including direct-mail CD-ROMs with a cost/benefit calculator, multimedia trade show displays, and laptop-based sales presentations that combined Microsoft PowerPoint with other platforms to allow rapid customization.

  • Interactive lighting simulations
  • Cost/benefit calculator
  • Banner ads
  • Business-to-business sales presentations

3D illustration for web and print: GE City of Light
3D artwork used for web and print

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